Documentation

Lesson 6: Analyzing User Interviews

[Video]

What you'll learn

  • Understand the user research analysis workflow in Hinto
  • Create a Customer Interview project and provide essential research context
  • Interpret the different types of reports Hinto generates from your interviews

Understanding the Research Workflow

Hinto automates user research analysis through a structured, three-step process. This lesson will guide you through how to provide the right inputs to get powerful, aggregated insights quickly.

  1. Input Your Materials: Start by gathering your research materials, which include your initial Hypotheses and the recorded User Interviews.
  2. Evidence Mapping: After you upload your interviews, Hinto's AI analyzes each one individually. It maps evidence from the conversation back to your hypotheses, confirming, mentioning, or rejecting them for each participant.
  3. Generate an Insights Report: Finally, Hinto aggregates the findings from all interviews to create a comprehensive insights report. This summary highlights key findings, validated hypotheses, and recommendations, saving you hours of manual synthesis.
Documentation image

Setting Up Your User Interview Project

Let's begin by creating a dedicated project for your user research. This organizes your interviews and analysis in one place.

  1. From your main dashboard, click the Create Project button.
  2. Select the Customer Interviews template. This template is specifically designed for analyzing user research.
  3. Give your project a descriptive Project Name, such as "Video-to-Doc Setup Friction Study."
Documentation image

Defining Your UX Research Context

Providing context is the most critical step for getting accurate and relevant insights. The UX Research Context window prompts you to input the core elements of your study. This information guides the AI to focus on what matters most.

  • Business Problem: Describe the core issue you are investigating.
  • Research Goals: List the objectives and what you aim to learn from the study.
  • Hypotheses: List the assumptions and beliefs you are testing.

You can easily copy and paste this information from an existing research plan document. Once you've filled it out, click Save Context.

Documentation image

Analyzing Interviews and Reviewing Reports

After setting the context, upload your video files. Hinto will process them and generate a set of detailed articles. You'll find a folder for each interview containing topic-specific analyses and a final research report for that individual. Most importantly, Hinto creates a top-level Hypothesis Validation Summary, which aggregates insights from all interviews into one powerful document. This summary is your primary deliverable, perfect for sharing with stakeholders and making data-driven decisions.

Documentation image

Now you try

Practice what you've learned by creating your own customer interview project.

  1. Create a new project using the Customer Interviews template.
  2. In the UX Research Context window, write a sample business problem, a research goal, and at least two hypotheses you'd want to test.
  3. Upload a short test video to see how Hinto generates the analysis reports.
  4. Review the generated Hypothesis Validation Summary and the reports for your individual interview.

Summary

In this lesson, you learned how to use Hinto to streamline your user research analysis. By setting up a dedicated project, defining a clear research context, and uploading your interviews, you can automatically generate both individual analyses and a powerful, aggregated insights report. This process transforms raw interview data into actionable findings, helping you validate hypotheses and improve your product faster.

Related